Siren Group

An online advertising agency pushing the boundaries and delivering exceptional advertising results. We don't "sell" our services. We partner with clients and invest our own capital into the ad campaigns.

just in time insurance marketing

Life Insurance

Everything You Need To Know About Just-In-Time Insurance Marketing

Companies in various industries across the globe are beginning to adjust their strategies with a “Just In Time” (JIT) concept. This can be done in…

Read more
selling value of life insurance

Life Insurance

How To Sell the Value Of Life Insurance

Selling Life Insurance is not easy and if you only sell it on price alone, you are making the job even harder. Price should never be…

Read more
Selling Life Insurance

Life Insurance

Selling Life Insurance: 5 Reasons Why You Need To Meet The Customer Face-to-Face

There is a growing trend where the internet and mobile devices has become part of the insurance sales process. So much so that it plays…

Read more
insurtech

Life Insurance

7 Ways Insurance Brokers Should Approach InsurTech

“InsurTech” is a term used quite often these days – a spin-off of the even more popular word “FinTech.” It refers to technologies and platforms. These…

Read more
5 Ways to Secure an Appointment From Your Cold Calling

Life Insurance

5 Ways to Secure an Appointment From Your Cold Calling

Whether you are you doing it in person or over the phone, cold calling potential prospects can be extremely hard and frustrating. The aim of…

Read more
exclusive life insurance leads

Life Insurance

Life Insurance Broker Received 34,721 Exclusive Leads [Case Study]

In a competitive industry that’s changing rapidly, there are many obstacles. Lead generation is one of the biggest challenges every Broker faces. Especially with the…

Read more
visiting a life insurance prospect

Life Insurance

10 Things You Need To Be Doing Before Visiting The Life Insurance Prospect

Selling Insurance is not as easy as selling any old product. You have to do more than just showing up and going through the motions.…

Read more
life insurance leads

Life Insurance

How to Sell Life Insurance to a Prospect On a Budget: 7 Tips From the Great Depression

In today’s tight economy everyone is on a budget, it’s difficult to make a sale in an environment where no one is buying anything! Well,…

Read more
life insurance leads

Life Insurance

How To Improve Your Life Insurance Cross-selling Techniques With These 6 Tips

It’s no secret that it’s more cost effective to market your services to your existing customers instead of going after new ones. It’s a known fact…

Read more
life insurance referrals

Life Insurance

7 Referral Marketing Ideas to Start Building Your Life Insurance Referrals

Asking for referrals is an obvious way of growing your Life Insurance business, but for some advisers this doesn’t come naturally. It may feel awkward, or…

Read more